CinemAsia Film Festival 2026
Visual Identity

Background
The 18th edition of the CinemAsia Film Festival will take place from April 8–12, 2026, across Studio/K, Rialto De Pijp, and Eye Filmmuseum in Amsterdam.

As the world becomes more divided, CinemAsia’s 2026 theme, “COMMONS,” explores how empathy, shared experiences, and storytelling can help rebuild connections between people. The theme focuses on finding common ground and bridging the distance between different cultures and communities.

Concept
The requirements from CinemAsia was to use the brand’s “eye” symbol and the brand color orange in the main visual. I used flowing and connected colors to express ideas of coexistence, a sense of belonging, shared public space, and storytelling. For the motion design, I added a blinking movement to the eye. This gives the visual more attention and presence in today’s fast-moving visual culture.

Challenge
One challenge of this project was that not all of CinemAsia’s partners were familiar with graphic design software. I created Social Media Templates and a user guide in Canva, making the visual system easier for the team to use and adapt. In a cross-disciplinary collaboration, it was important to provide simple and accessible tools that allowed people with different backgrounds to take part in the creative process.